Real cases · Measurable results

We don’t tell you
what we can do.
We show what we’ve done.

Four projects — four different sectors, two markets, different formats and pedagogies. Same method: business first, design after.

01 Leadership for Tomorrow Leadership · Harvard · DISC 02 Sales force transformation Change · Sales · Multi-company 03 Effective communication at distance Digital · Actors · Remote 04 Sharing the Best Peer Learning · Best Practice · Banking
01 · Automotive Banking · Italy · Multi-year
Leadership for Tomorrow
Harvard Simulations · DISC · Situational Leadership
Challenge
Building a lasting management culture
A major automotive banking group needed a management development programme capable of acting over time — not an episodic course, but a journey that would transform how managers make decisions, lead teams and face business complexity.
Approach
Harvard, DISC and Situational Leadership in an integrated programme
You-mans designed a multi-year programme integrating Harvard Business Simulations (Everest, Patient Zero, Decision Making) as the experiential learning engine, You-DISC for behavioural profile diagnosis, Situational Leadership to develop people-management flexibility, and the film "Hoosiers" as a narrative case study. Business transformation is the through-line: each module is anchored to the organisation’s real challenges.
Result
Multi-year partnership renewed
The programme has become a stable asset of the group’s management culture — replicated and updated over time, with a shared leadership language that outlives any single session.
Harvard Simulations You-DISC Situational Leadership Business Transformation Film as case study Multi-year
Automotive Banking
Leadership for Tomorrow
Italy · Multi-year programme · Leadership
3+
Years of partnership
3
Harvard simulations
360°
Integrated approach
IT
Market
"Everest, Patient Zero, Decision Making — three Harvard simulations to train managers to decide under pressure. Safely. Before doing it for real."
02 · Medical Software · France · Multi-company
Sales force transformation
Change Management · New sales techniques · Roleplay
Challenge
From portfolio managers to business developers
A multi-company group in the medical software sector shared the same commercial challenge: teams used to managing existing clients, unable to win new ones. A cultural transformation was needed before a technical one — from "éleveur" (relationship farmer) to "chasseur" (opportunity hunter).
Approach
Change management, new sales techniques and intensive roleplay
You-mans designed a multi-company programme that addresses change as a prerequisite: first we work on resistance to the new, then we build the method. Advanced sales techniques, objection handling and new client development were integrated with high-intensity interactive roleplays — to anchor new skills in practice before leaving the room.
Result
178 participants, multiple entities, one shared commercial language
The programme crossed different organisational structures with a single coherent methodology. Teams acquired a shared business development approach, recognisable and transferable across the group’s entities.
Change Management Sales Techniques Roleplay Multi-company Interactive France
Medical Software
Sales force transformation
France · Multi-company · Sales Transformation
178
Participants
Multi
Entities involved
FR
Market
2025
Delivery year
"Changing commercial behaviour means changing mindset first. Roleplay is where transformation stops being theoretical."
03 · Consumer credit · Italy · Remote
Effective communication at distance
Live actors · High interaction · 25 remote sessions
Challenge
Training 253 salespeople remotely without losing quality
A major banking group in consumer credit needed to develop the communication and sales skills of over 250 people in a digital context — while keeping the relational intensity of in-person training. The challenge was not just content: it was format.
Approach
Professional actors, interactive platform, 25 high-intensity remote sessions
You-mans designed 25 sessions delivered entirely remotely, integrating professional actors for commercial roleplays in live streaming — a rare and high-impact modality. The Klaxoon platform ensured continuous interaction: polls, brainstorming, group work in real time. The format kept its high relational density despite the physical distance.
Result
253 people, 18 classes, multi-year programme (2021–2023)
A scaled programme that demonstrated how corporate theatre and sales training can coexist in digital format. The model was replicated for three consecutive years, confirming its effectiveness across different commercial populations.
Professional actors Remote format Commercial communication Klaxoon High interaction Multi-year
Consumer credit · Major banking group
Effective communication at distance
Italy · Remote · Commercial
253
People trained
25
Sessions delivered
18
Commercial classes
3
Consecutive years
"Professional actors in live streaming, commercial roleplays remote. Distance is no excuse for lowering experience quality."
04 · Banking · Italy · Peer Learning
Sharing the Best
Circulating commercial expertise
Challenge
Circulating what already exists
A major Italian banking group already had excellent commercial expertise — distributed unevenly across people and structures. The challenge was not to teach from outside: it was to create conditions so best practices would circulate from within, between colleagues, in a structured and sustainable way.
Approach
12 full-day workshops, managers as protagonists
You-mans designed a format based on horizontal sharing: 12 one-day workshops, with managers as facilitators and bearers of expertise — not just participants. The format privileged practical exchange, real experience storytelling and collective construction of shared tools. Training as conversation, not as transmission.
Result
240 people trained. 80+ shadowing requests spontaneously made.
The most significant figure is not the expected one: over 80 participants spontaneously asked for shadowing with colleagues met during the programme. A rare and powerful signal — not of learning, but of activated cooperation. The programme generated an internal exchange network that outlives the training sessions.
Peer Learning Best Practice Sharing Managers as facilitators 12 workshops · 1 day Internal cooperation Banking sector
Banking · Major Italian group
Sharing the Best
Italy · Peer Learning · Commercial expertise
240
People trained
12
Workshops · 1 day
80+
Shadowing requests
IT
Market
"80 people spontaneously asking to work together. That is not a training result — it is a cultural one."
The next case

Could be yours.

Every organisation has a different challenge. The method is always the same: understand first, design after.